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STEVEN MADDEN, LTD. Director's Dealing 2010

Apr 28, 2010

31518_dirs_2010-04-27_17c50c97-3d08-4734-8d22-25d8b5eeb563.zip

Director's Dealing

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SEC Form 4 — Statement of Changes in Beneficial Ownership

Issuer: STEVEN MADDEN, LTD. (SHOO)
CIK: 0000913241
Period of Report: 2010-04-01

Reporting Person: VARELA AMELIA (EVP of Wholesale and Retail)

Derivative Transactions

Date	Security	Exercise Price	Code	Shares	A/D	Expiration	Underlying	Ownership
2010-04-01	Stock Option (right to buy)	$48.96	A	25000	Acquired	2017-04-01	Common Stock (25000)	Direct

Footnotes

F1: The option will become exercisable in five equal annual installments of 5,000 shares on each anniversary of the date of grant, commencing on April 1, 2011.