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REA GROUP LTD Investor Presentation 2009

Aug 19, 2009

65679_rns_2009-08-19_02c59b87-11cf-4897-b1b6-4f28830e0234.pdf

Investor Presentation

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REA Group Ltd

Full Year 2009Analyst and Investor Presentation August 2009

www.rea-group.com

FY09 was another record period in the history of REA Group ('REA') in both traffic and EBITDA margin

**REA GROUP KEY METRICS -**EXCLUDES UK OPERATIONS

29% 34% 35% 37%

Source: REA Group, Nielsen, Google Analytics, Omniture

REA continues to deliver strong growth across major key metrics. However, net profits were adversely impacted by the sale and impairment of the discontinued UK operations

FINANCIAL PERFORMANCE OF THE REA GROUP

*

Note: Income Tax Expense is relatively high as most of the overseas tax losses are not being recognised. Source: REA Group Analyst presentation - REA - FY09 results

77% of total revenues were derived from real estate agents

REVENUE SPLIT BY CUSTOMER FOR FY2009

Source: REA Group

Key driver of the growth in revenues and profits is Australia

COUNTRY SEGMENT INFORMATION

Country
in $'000 Revenue EBITDA Margin
FY 2009
Australia 149,651 83,484 56%
Italy 8,540 (3,691) -43%
Luxembourg 4,304 1,441 33%
Other countries 5,300 (6, 905) -130%
Unallocated overhead (12,029)
Total continued operations 167,795 62,300 37%
FY 2008
Australia 120,719 61,946 51%
Italy 5.401 (2, 819) -52%
Luxembourg 3,532 1,054 30%
Other countries 3,910 (3,601) $-92%$
Loss of associate
(homeguru.com.au) (185)
Unallocated overhead (9, 762)
Total continued operations 133,562 46,633 35%

During FY09, the focus on key brands has resulted in a 33.6% increases in pp y g p ro pert y listin gs on continued o perations.

LISTINGS ON REA GROUP SITES AS AT JUNE 2009

Cotruny Site Ju2008ne Ju2009ne
lestaterea.com.au 432,145 4327,57
Auliatras lcoial.creammercom.au 86,150 113,515
lholidareas.com.ayu 21,474 21,000
Iltay Caitsa 298,965 30,4445
LuboReionxemurgg GHotameroup 62,337 02875,
HoKongng fohkt.csquareoom 5,912 17,251
UnidEmiratetes findetyproperr.ae 7,817 21,463
CoCoNeZelandiaiallwammmmerercc lcoial.creammerco.nz 9 ,995 148 ,04
Tol –taindiottconueoperans 920,907 1,230,267by33.6%up
NeZelandReideialtwasn llrelestateaa.co.nz 40,275 8,057
/UKInionltetrnaa findetyproperr.comllglobalpiestaroper.com 496,385 30,9077

Site performance across the group has showed continued annual growth during FY09

REA GROUP PERFORMANCE IN JUNE 2008 AND JUNE 2009

UNIQUEBROWSERS PAGEIMPRESSIONS
Cotryun Site Ju2008ne Ju2009ne Gthrow Ju2008ne Ju2009ne Gthrow
les&biletaterea.com.amou 4,137,869 4,669,039 13% 517,630,627 527,142,874 2%
lcoial.creammercom.au 246,997 291,486 18% 6,332,080 6,812,014 8%
Auliatras lholidareas.com.ayu 115,236 178,198 55% 2,557,589 2,964,004 16%
Ilyta Caitsa 731,075 1,376,785 88% 19,610,720 33,207,911 69%
LuboReionxemurgg HoGtameroup 165,419 170,330 3% 4,880,183 5,424,031 11%
HoKongng fohkt.csquareoom 23,652 40,328 71% 317,233 575,610 81%
UnidEmiratetes findetyproperr.ae 65,143 94,445 45% 412,513 1,196,421 190%
NeZelandwaCoial adhetmmercnors lcoial.creammerco.nz,tytypproropperer.cocomm.aauu,homegurcom.au.u,luehoozvame.com.au 60,939 98,786 62% 1,015,147 1,004,844 -1%
Tol –indtatconueiotoperans 5,546,330 6,919,397 25% 552,56,0927 58,320977,7 5%
NeZelandReideialtwasn lllrelreleslestatateteaaaa.coco.nznz 222288,224477 losdce 55,779977,772255 losdce
UK/Inionltetrnaa findetyproperr.comllglobalpiestaroper.com 2,427,171 3,103,917 27% 32,211,532 36,695,555 18%

Source: Nielsen Market Intelligence, Nielsen SiteCensus (REA Group, RCNZ, Casa, AtHome, SQF, AGP, Homeguru, Ozhomevalue) g ( p g )Google Analytics / Nielsen SiteCensus derived data (PFAE)

Key highlights from the Group's Australian operations

The Australian business has delivered growth across all key dimensions

realestate.com.au delivers 85% of the Australian revenues

REVENUE SPLIT BY BRAND - AUSTRALIA

Source: REA Group

realestate.com.au continues to be the leading Australian realestate site

In June 2009, realestate.com.au continues to dominate with more than two times the unique browsers than the number two, domain.com.au

realcommercial.com.au has further consolidated its position as the number one commercial real estate site in Australia

realholidays.com.au has shown significant subscriber growth over FY09

Source: Nielsen MarketIntelligence, REA Group

AUSTRALIA

ITALYLUXEMBOURGANDOTHER COUNTRIES

The size of the Italian real estate market is similar to the Australian market

ITALY / AUSTRALIA – REAL ESTATE MARKET

Source: Frost & Sullivan; L.E.K. interviews and analysis; REA Estimates

We expect further growth with the maturing of online advertising and increased internet penetration and usage

ITALY - AUSTRALIA

THE DISTRIBUTION OF OUR CUSTOMERS

In Italy there is a potential market of about 32 000 . R l ea Ett s ate agents

Casa.it has 8.050 paying agents that cover 25% of the ItalianReal Estate Market

AREA ITALIANMARKETAgdisibuiottrtenn
Nohtr 50%
Cetenr 3%7
Soh&Isladstun 13%
TOTAL 100%

Source: Italian Realestate Institute (FIAIP)

casa.it continues to lead in the emerging Italian market

casa.it is in the centre of the groups growth strategy and will undergo significant improvements

CASA.IT STRATEGY

Today Tomorrow
Consumer Sdaditatenrs Imdieihdeitteproveconsumerexperncewmornsfetuares
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Finialsanc Ml albillinindvanuannuagaanceHighl sfebaieigtutoannuaepeservesasrrrsnin½fliniceisisedttotauprepresengovorecognimdialytemeasrevenues ()Adhlybillinlikeletotett rtateumamongaeas.com.auChaf adudfefo1lyturgeoreceseper yearon
Sufefbsipioinhehe½hetttttcrnerepresengorolinviceisdefed12hstotatorreovermon fef()Fulldel oheduhabsipiott ctrraprocrgesucrnlininhighedefelsbalatresugarrrance
NOTE:Thisill rlinhif(dhebydr)bytttesasanreaopwuinheIlial rlfhe¼ttat otnannuaevenuesasaresudefelrra

The Luxembourg market is small but very profitable

REA Group is managing a portfolio of growth options and has streamlined its p y ortfolio over the course of the yea r

OTHER MARKETS

Acquired with athome.lu in Feb 2007

  • •French websites are strong players in their region
  • •German website covers Moselle region
  • • Only residential a gent revenues y g

Hong Kong

Acquired Sep 2007

  • • Two publications squarefoot.com.hk and Inside Discovery Bay
  • • Residential website targeting the English speaking users continues to attract customers and consumers

New Zealand

•Commercial site

France/Germany Exit of the United Kingdom

Exit of UK print business in May 2009 Sale of the UK online business in August 2009

Exit of other countries / entities

Exit of Altowin business and Belgium presence in FY2009 Exit of residential business in New Zealand during FY2009 Sale of the Clarke Computers business (Trust accounting)

The material herein is a presentation of non-specific background information about the Company's current activities. It is information given in summary form and does not purport to be complete complete. Investors or potential investors should seek their own independent advice. This material is not intended to be relied upon as advice to investors or potential investors and does not take into account the investment objectives, financial situation or needs of a particular investor. These should be considered when deciding if a particular investment is appropriate.